Benefits of Google Maps
Big Brain Creation Help to Create your Business Profile on Google My Business to start building visibility in Google Maps and Google Search in your local community. Did you know Google Maps offers you a lot more features than directions? (Especially if you're a business owner.) This particular feature helps to build trust with your customers. It creates a better connection with your target audience. Both of which potentially increases your ROI.
This feature allows your customers to take a virtual tour around (and inside!) your business. Customers can get excited about the restaurant atmosphere before walking through the doors all from the comfort of their living room. At the same time, Google Maps uses technology that automatically blurs faces and license plates. So you don't have to worry about unwarranted privacy. Read on to learn what specific benefits Google Maps street view can offer your business!
1.It Builds Trust With Your CustomersHumanizing a brand involves adding pictures of your employees and yourself to the company website. As well as adding an “About Us” tab to your website's menu. Another way to humanize your business is by using Google Maps street view. Which allows customers to put a face to the business name. This increases their comfort level, making them more likely to enter your doors.
2.It Helps With the Research ProcessCustomers can learn valuable information from this virtual tool—such as what your storefront looks like. Other pertinent details include the overall business atmosphere and the store's friendliness and personability. Information that customers would have to dig for on sites like Yelp and Glassdoor.
3.It Creates a Better ConnectionOne of the benefits of humanizing your business is establishing a better connection with your customers. They know you're legitimate, and don't need to put up their guard. Enough said.
4.Better Access to Your Target AudienceYour target audience may be scouring Google Maps' data. They're looking for a restaurant in the Austin, Texas area. Since you registered your business with Google, your restaurant comes up. Not just that but those customers can drop a pin to see if they'd like to dine there.
5.It Helps Customers Make Informed Decisionscustomers can make all of their informed decisions by “walking around” your business. Customers can then plan accordingly for the occasion. This helps customers to relax and not worry about any unexpected hiccup.